The Swallow Bar in Maylands is the Small Bar of the Year 2014. It is also my local. It is also awesome on social media. This made it a perfect choice for a blog post showcasing excellent use of social media for marketing.
I am an Assistant Professor of Marketing at the United Arab Emirates University. My interests lie in consumer behaviour, on and off social media. I am originally from Perth, with a PhD from UWA in 2010.