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29 Oct

I'm on YouTube!

Posted by Paul Harrigan

Last week, I was invited to be part of an online panel to talk about the latest issues in digital marketing. This was part of a new online course at the University of Southampton. Thanks for the invite guys!

Among many things, I talk about the need to know exactly what you want from social media, before jumping in to it. I may also predict the end of Facebook...?!

 

A MOOC is a massive open online course and my colleague and friend Dr Lisa Harris has set up an excellent one in Southampton called 'Digital Marketing: Challenges and Insights'. Based on the screenshot below, which shows where all the contributors (teachers and learners) come from, it is going pretty well!

MOOC participants

You can check the course out here: http://www.futurelearn.com/courses/digital-marketing.